2012年6月12日星期二

Medicine, medical equipment sales representative distress, interests linked together

Medicine, medical equipment sales process of earmarking have no secret, look be like simple, but luckily I'm afraid of bitter only only medical equipment sales representatives to know it.
The so-called targeted therapy, is to have clear pointer carcinogenic sites to the appropriate design of drug treatment, drug enters the body will choose to cause cancer sites combined occurrence function, make tumor cells specific death. And this kind of drug expenses is very considerable.
But in fact, in the large Chinese hospital medical representatives of migration between, the foreign invested enterprises is still a few, is more of a new drug for various local agency of a medical representative. And SuJin artful different, they will drugs into the hospital, the interest relationship is still on.
In a medical representative in this industry, can do of 5 to 8 years of, can do the regional managers, of 10 years of above can do regional manager, more than 15 years of general all in the director level, in the 20 years, often is a medicine enterprises or pharmaceutical company boss.
Gu Huanming in 4 years later, decided to jump out of the pharmaceutical industry representatives, went to the upstream of the manufacturing enterprise development. Now, he has a partnership in shenzhen founded a medical device company.
Gu Huanming still clearly remember, drug can not directly from the manufacturer to direct the way to enter the hospital. Started in 1981 to the state council "about strengthening medical management decision", which permit the drug must be approved by the state-owned third party distribution company delivered to the hospital, distribution company is the significance of flow control, statistics drug production and sales.
But this system in the execution, evolved into drugs lack factory price 10% situation. "To the antibiotics, for example, the hospital sell $100 worth of antibiotic pharmaceutical factory price may be just $10, but drugs after factory, with low price distribution company acquisitions, but on the bill will usually open to 60 to 70 yuan, this time the medical council will drugs to higher prices for hospitals. We will open this behavior is known as' a ticket ', and it's to the few yuan can profit distribution to the doctor, represents an average and distribution company, usually the doctors takes the most of it." Gu Huanming said.

Article : From Perlong medical (http://www.pl999.net/)
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