The annualmedical devices can also attract many held although the suppliers to watch, but medical equipment exhibition the deluge of propaganda material, boisterous crowd in the outside sales promotion tactics seems very busy, busy after how many crop? A medical equipment manufacturers said, "now attend medical exhibition is more and more boring, you see we attend a exhibition booth fee of flowers, accommodation, printing costs and campaign where and so on is a nice investment, is the equipment to be shipped the is tired, and show the preparation for the job, no one to two months is don't weigh in hand, can come to the scene of tens of thousands of people but also by which regional restrictions, the propaganda effect can be imagined".
About investment promotion effect, the enterprise representatives is half full belly, "the effect still is same as ever didn't start to small and medium-sized enterprises, we, it is not the product brand effect, function also no differentiation, facing the agent back hard not to get up, also sometimes beg for them to do so". This shows, big brands do difficult, a few small businesses without a way, this be the medical device industry "anxiety". Only by the medical exhibition to realize the goal of enterprise seems to be not enough, then explores a new way out article, imperative.
Improve the medical device makes brand and product promotion effect, in medical field, the real e-commerce platform for the bridge is an provider, establish production enterprise, logistics, hospital directly linked mode, and realize the information and articles, the complete reunification of the funds. In a foreign country, electronic commercial platform application has been quite wide, with the aid of this network platform, can save you a lot of manpower.
Article : From Perlong medical (http://www.pl999.net/)
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